TYR Sport
Company type | Private |
---|---|
Industry | Apparel, accessories |
Founded | 1985 |
Founder | Steve Furniss Joseph DiLorenzo |
Headquarters | , |
Area served | World-wide |
Key people | Joseph DiLorenzo (CEO), Steven Locke (COO) |
Products | Swimwear, Footwear, Triathlon Apparel, Sportswear, Accessories |
Website | tyr.com |
TYR Sport, Inc. is an American designer, developer and manufacturer of competitive swim and triathlon apparel and related specialized athletics gear. It shares ownership with Swimwear Anywhere.[1]
Company history
[edit]TYR was founded in Huntington Beach, California by Joseph DiLorenzo and Steve Furniss in 1985.[2]
The name TYR is a reference to the Norse god Týr.[3]
In 2019, Steve Furniss retired after 34 years with the company.[4]
Sponsorship
[edit]TYR sponsors many professional athletes; it dubs them Team TYR,[5] as well as the national swimming teams in the U.S.[6] and in Singapore.[7] In 2018, TYR bought the title rights to USA Swimming's domestic circuit, the Pro Swim Series.[2][8] In seasons 8 to 11 of Baywatch, the TYR logo appeared on each female lifeguard's bathing suits.
Sponsored athletes
[edit]Name | Country | Discipline |
---|---|---|
Matt Grevers | United States | Backstroke, Freestyle |
Molly Hannis | United States | Breaststroke |
Katie Ledecky[9][10] | United States | Freestyle |
Ryan Lochte[11][12] | United States | Individual Medley, Backstroke, Freestyle |
Simone Manuel[13] | United States | Freestyle |
Rikke Møller Pedersen[14] | Denmark | Breaststroke |
Ross Murdoch[15] | Great Britain | Breaststroke |
Lia Neal[16] | United States | Freestyle |
Jeanette Ottesen | Denmark | Freestyle, Butterfly |
Tom Shields[17] | United States | Butterfly |
Ian Finnerty[18] | United States | Breaststroke |
Leah Smith[19] | United States | Freestyle, Individual Medley |
Ashley Twichell[20][3] | United States | Open Water |
Kelsi Worrell[21] | United States | Butterfly, Freestyle |
Lilly King[22] | United States | Breaststroke |
Michael Andrew[23] | United States | Backstroke |
Annie Thorisdottir[24] | Iceland | CrossFit |
Torri Huske[25] | United States | Butterfly, Freestyle |
See also
[edit]- List of swimwear brands
- Aquapel, a technical racing swimsuit designed by TYR
- Aquashift, another technical racing swimsuit designed by TYR
Notes
[edit]- ^ Swimwear company's task: Find talent pool
- ^ a b Fischer, Ben (23 Aug 2018). "Recent moves have swimwear company TYR swimming with big fish". www.bizjournals.com. Retrieved 2019-06-14.
- ^ a b "Ashley Twichell, 2X World Champ, Re-signs with TYR Sport". Swimming World News. 2019-02-26. Retrieved 2019-06-14.
- ^ Team, Swimming World Editorial (2019-10-09). "TYR Sport Founder, Former Olympian, Steve Furniss Retires". Swimming World News. Retrieved 2024-12-02.
- ^ "Team TYR Athletes | TYR". www.tyr.com. Retrieved 2018-08-06.
- ^ "TYR Sport Extends Partnership with U.S. Masters Swimming". SwimSwam. 2016-04-15. Retrieved 2019-06-14.
- ^ Keng Gene, Ng (2016-05-28). "Swimming: SSA seal record $1.6 million, five-year deal with apparel company TYR". The Straits Times. Retrieved 2019-06-14.
- ^ "TYR Sport Announces Position as New Title Sponsor for the 2018 TYR Pro Swim Series". PRWeb. Retrieved 2019-06-14.
- ^ "Ledecky cashing in with first endorsement". ESPN.com. 2018-06-08. Retrieved 2024-12-05.
- ^ Brennan, Christine. "Katie Ledecky's historic sponsorship deal signals intent to swim through 2024". USA TODAY. Retrieved 2024-12-05.
- ^ "Lochte signs endorsement deal with TYR Sport". Reuters. 26 January 2017. Retrieved 5 December 2024.
- ^ "TYR Sport Signs 12-Time Olympic Medalist Ryan Lochte". SwimSwam. 2017-07-28. Retrieved August 25, 2017.
- ^ "Simone Manuel Announces Deal with TYR Sport - Swimming World News". Swimming World News. 2018-07-24. Retrieved 2018-08-06.
- ^ "TYR Sport Signs Olympic Bronze Medalist Rikke Moller Pedersen". SwimSwam. 2017-07-20. Retrieved August 25, 2017.
- ^ "TYR Sport Signs Olympian & 2x World Championship Medalist Ross Murdoch". SwimSwam. 2017-10-26. Retrieved October 26, 2017.
- ^ "TYR Sport Announces Signing of 2x Olympic Medalist Lia Neal". SwimSwam. 2017-08-24. Retrieved August 25, 2017.
- ^ "TYR Sport Signs Olympic Gold Medalist Tom Shields". SwimSwam. 2017-08-03. Retrieved August 25, 2017.
- ^ "TYR Sport Signs American Record Holder Ian Finnerty".
- ^ "TYR Sport Signs Two-Time Olympic Medalist Leah Smith". SwimSwam. 2017-07-11. Retrieved August 25, 2017.
- ^ "TYR Sport Signs Ashley Twichell, American Pool and Open Water Swimmer". SwimSwam. 2014-02-13. Retrieved August 25, 2017.
- ^ "TYR Sport Signs American Record Holder Kelsi Worrell". SwimSwam. 2016-05-16. Retrieved August 25, 2017.
- ^ D'Addona, Dan (2019-07-18). "Olympic Champion Lilly King Signs with TYR Sport". Swimming World News. Retrieved 2024-12-02.
- ^ Writer, Matthew De George-Senior (2021-04-14). "TYR Sport Announces Signing of World Champion Michael Andrew". Swimming World News. Retrieved 2024-12-05.
- ^ Spin, Brian (2023-02-14). "Annie Thorisdottir Signs with TYR Sport Ahead of Return to Individual Competition". The Barbell Spin. Retrieved 2024-12-05.
- ^ Partridge, Helen (2024-08-08). "Five Things You Might Not Know About Olympian Torri Huske". Arlington Magazine. Retrieved 2024-12-05.